EDHEC Career Center organised a workshop on 'Brand Yourself Career Day’ at Lille Campus for both Master 1 (Business Management track) & MSc students.
Written on 30 Jan 2017.
The workshop was an initiative by the Career Centre where students were asked to come prepared with a list of questions and demonstrate their skills and gain useful tips on personal branding. Students benefited from the workshop and got insights to prepare for their future jobs.
EDHEC students always strive for the most attractive jobs and internships, competing with other talented candidates for a scarce number of such opportunities. At this point, the ability to brand oneself to recruiters becomes the key difference-maker. Fortunately, I have had an opportunity to participate in a workshop “Brand Yourself”, where I gained valuable insights for increasing my personal pitch attractiveness. A high-level consultant with significant business and hiring experience provided me with a personalized approach on how to argue my strengths and demonstrate my skill match with the desired job, or manage energy levels and body language throughout the interview. This experience increased my self-confidence and fully equipped me for hunting for the best jobs.... ANDREY GRACHOV – Msc in Strategy, Consuling & Digital Transformation Student
I am definitely benefited by the Brand Yourself initiative. I attended the Brand Yourself interview simulation and was truly confident of responding appropriately as the questions were already provided in advance. Although the interviewer did not deviate from the questions, he pointed out flaws in my pitch from an interviewer's perspective and gave me tips on how to answer questions that are strategically placed around failure. The "Brand Yourself" paradigm was truly an eye opener, where applicants need to leave behind a brand of themselves that appeals to the interviewer emotionally. I had never thought of speaking about my unprofessional skill set or interesting experiences like couch surfing which helped the interviewer place me better. It was definitely helpful to understand the cultural differences between me and the interviewer and steer the interview in my favour. I'd definitely recommend it, it’s the right place to make mistakes and learn.... Joshua ARVIND – Master 1 Business Management Student
Brand Yourself training is "a winning combo" because, in one hour, through group coaching and video recording, you will learn the keys of the face to face job interview says Mr. Jérôme Frizzera-Mogli, Consultant