By sponsoring the MSc in Marketing Management programme, Groupe SEB participates in the programme’s content and tuition. The partnership is planned for a minimum three-year period and is based on the co-production of the Brand Portfolio Management course in conjunction with the professor in charge of the course. Groupe SEB will also help with case studies, career testimonials, and site visits, and will offer specific recruitment actions.
The Corporate Programme Sponsorship mechanism brings sponsors into close contact with students and thus provides Groupe SEB with an original means of promoting its employer brand and identifying future talent. EDHEC Business School is proud to have sealed this partnership with SEB, secure in the knowledge that this world leader in the home appliances field shares the School’s objectives of innovation, entrepreneurial value creation and international development.